The Chiropractic Playbook
Season 2
This program is only available in English.
Ce programme n’est offert qu’en anglais.
A business podcast hosted by the Canadian Chiropractic Association (CCA) that will educate chiropractors and entrepreneurs on how to build their practice and understand the business behind chiropractic.
Topics Covered
Episodes
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Episode 8: Financial Fitness for Chiropractors
Ayla and Matt kick off Season 2 with financial planner Dave Giles — exploring how chiropractors build financially healthy, patient-centred practices.
Episode 9: Adding AI to the Team
AI is reshaping health care and chiropractic practice. Ayla, Matt, and Dr. Carol Cancelliere discuss patient trust, clinician efficiency, critical thinking, and practical ways to navigate AI-enabled care.
Guests
Dave Giles, CFP, CHS
Advisor, Sun Life
Dave Giles is a Certified Financial Planner and the co-owner of Appleby Total Health, a multi-disciplinary health clinic he helped establish alongside his wife, Dr. Candace Giles, in 2014. Drawing on 17 years of experience as a holistic financial planner at Stonewater Financial Group, Dave helps manage the clinic's growth, business planning, and risk management strategies. His unique dual background allows him to deeply understand the financial realities of independent healthcare practitioners. As a hands-on clinic owner, Dave has lived through every stage of building a business from the ground up. This firsthand entrepreneurial experience gives him a profound, empathetic understanding of the exact challenges his self-employed and practitioner clients face. By combining his financial expertise with real-world business ownership, he provides highly practical strategies for financial planning. Outside of work, Dave lives in the Belwood community with his wife and two children, Kyla and Cameron. He is an avid runner, golfer, and enjoys being a coach and Uber driver for his kids’ sports.
Dr. Carol Cancelliere, BSc (Hons), DC, MPH, MBA, PhD
Dr. Cancelliere, BSc (Hons), is a clinical epidemiologist and scientist at the Institute for Disability and Rehabilitation Research (IDRR) and the Faculty of Health Sciences at Ontario Tech University. As the program lead for the Canadian Chiropractic Guideline Initiative (CCGI), she contributes to best practice recommendations for musculoskeletal health and patient-centered care while actively engaging in knowledge translation and research. Dr. Cancelliere holds a Bachelor of Science (Honours) from the University of Toronto (2000), a Doctor of Chiropractic from the Canadian Memorial Chiropractic College (2004), a Master of Public Health from Lakehead University (2011), a PhD in Clinical Epidemiology and Health Care Research from the University of Toronto (2017), and an MBA in Health Management from Edinburgh Napier University (2024). After over a decade of full-time clinical practice in Saskatchewan, British Columbia, and Ontario, she transitioned to research and academia, leveraging her experience in clinical practice, public health, epidemiological research, and health management to advance healthcare practices and policies.
